Kasper Gram Sell

Business Development Team Lead Boozt

Kasper Gram Sell brings nearly 20 years of media experience and has been with Boozt since 2021. He helps brands grow through data-driven media solutions, turning campaign goals into measurable results with creative activations. Boozt has built a strong retail media business, offering premium ad solutions alongside fashion, beauty, and home products. Since 2020, Boozt Media Partnership (BMP) has been a key driver of data-driven marketing and brand collaborations.

Day 1 | 20th May

11:30 AM CASE STUDY – Capitalising on the retail media wave: How to monetise your first-party data to better connect with partners and create new revenue streams

How can you share massive data and create simple actionable insights?
Generating data driven analysis and reports
Leveraging data to create better content and more relevant campaigns

12:00 PM RETAIL MEDIA FIRESIDE CHAT – From monetisation to meaningful brand relationships

How can retailers evolve beyond basic monetisation into strategic, long-term brand partnerships?
Aligning with brand partners on KPIs, transparency, and full-funnel media value
Leveraging AI and predictive analytics to personalise campaigns while maintaining consumer trust

Check out the incredible speaker line-up to see who will be joining Kasper.

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