eTail Nordic Connect 2025

20 - 21 May, 2025

Scandic CPH Strandpark, Copenhagen

Charlotte Haue

Digital, eCom, Retail Media & Loyalty Director Dagrofa

Charlotte leads the strategic direction and digital transformation to unlock growth and revenue. She has over 20 years of experience delivering lifetime value through excellent brand-building, customer experience, innovation, and strategic execution. She has a proven track record of driving business value and revenue streams by transforming the core business, enabling a data-driven organization, and implementing innovative digital solutions.

Day 2 | 21st May

12:20 PM CASE STUDY INTERACTIVE - Navigating the shift: How to drive digital transformation in a brick-and-mortar business to discover new income sources

  • E-commerce Evolution: Leveraging Wolt’s platform for seamless order management, payment processing, and fulfillment to bridge the gap between brick-and-mortar and e-commerce 
  • Change Management in Retail Transformation: Best practices for fostering internal buy-in and collaboration when integrating partners like Wolt, and how to accelerate the digital transformation 
  • Last-Mile Innovation and Customer Expectations: Exploring how partnerships with Wolt address the growing demand for fast, flexible delivery options, and how last-mile solutions are becoming a critical component of customer satisfaction and retention in the e-commerce space 

15 min presentation, 20 min interactive discussion 

Check out the incredible speaker line-up to see who will be joining Charlotte.

Download The Latest Agenda