Why we Sponsor eTail Connect
At eTail Nordic Connect, we spoke to Stéphane Vendramini, Founder of Sensefuel, to see why they chose to sponsor for the first time
Why did you choose to sponsor eTail Nordic Connect?
Stéphane: We were looking for a Nordic-specific event and a way to introduce ourselves to the Nordic market while being able to speak and present our solutions to industry leaders. Of all the opportunities in the events market, only one suited us, and that was eTail Nordic Connect.
How have you found the quality of delegates on-site, and the networking opportunities?
Stéphane: I’ve done many events before, but the level of seniority here is very impressive, with many C-level executives. Because of the intimate size of the event, you get the quality delegates and conversations. Everyone is here to discover and learn, and are very direct about their needs, which is a great way to do business.
We’ve had good conversations during the networking, and the networking bingo was also a great way to have relaxed conversations.
How many 1-1 meetings have you had?
Stéphane: We’ve had eight meetings so far, and more are planned. At the moment, we’d say about 50% will lead to a good follow-up, with one huge and exciting opportunity.
We used the attendee profiling information to research and ensure we didn’t waste anyone’s time. We wanted to make sure we spoke to the decision-makers and budget holders at the companies so we could have efficient conversations and discuss our solutions. We didn’t want to have lots of meetings and a bad conversion rate. And here, we’re having good-quality meetings rather than lots of them.
Have you attended any of the sessions?
Stéphane: I attended some sessions at the beginning of the conference and found them very relevant. It’s great to see this quality of speakers sharing some great insights.
How would you rate the organisation of the event?
Stéphane: Five out of five, we are very happy to be here.
If you’d like to join as a partner at eTail Nordic Connect, then get in touch and find out more about how you can get involved.
Our Sponsors:
